By Jon Roe
Swerve ran a cover story in May by Tom Babin about the Cycle Chic movement and the idea that you should dress for where you’re going on a cycle rather than dressing specifically as if you’re cycling. This story prompted a pretty strong backlash, especially with the parts about helmets:
“Colville-Andersen can rattle off a number of statistics challenging the notion that helmets actually increase the safety of cyclists. The efficacy of helmets in preventing injuries has been subject to contradictory studies over the years. He argues that statistics from jurisdictions with bike-helmet laws that show lower rates of cyclist injury and death don’t take into account the low rates of cycling in those places, where helmet laws tend to discourage would-be cyclists.”
Two Swedish design students, Anna Haupt and Terese Alstin, have a solution that combines safety and chic: an invisible bike helmet. Watch this video to see what it’s all about.
(h/t to the Commonwealth Bar Twitter feed)